When the economy starts to dip, it’s natural to adjust goals and plans to “maintenance” levels while you ride out the storm. But, here’s the thing: If your competitors are playing defense, there’s an opportunity for you to go on the offense. 

Downturns can be revenue growth opportunities for forward-thinking organizations. It’s not about investing more money into a volatile market. It’s about building a strategy focused on—and investing the resources you have with—precision.

This guide will show you how leading companies use exegraphic data to fuel growth. It covers how to

• Build a better ICP with exegraphic data
• Improve your targeting
• Take a SWAT-style strategy to market expansion
• Stay ahead of churn by identifying early signals
• And more!